
This August, 156,246 Mercedes-Benz vehicles were handed over to customers worldwide (+11.8%). Mercedes-Benz has been setting new records month by month for three and a half years in a row. In the period of January to August, deliveries increased by 11.7% to 1,326,635 units – more than ever before in the first eight months of a year.
Ola Källenius, Member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Marketing & Sales: “Mercedes-Benz has already delivered more than four million SUVs to customers worldwide. Their popularity is rising year on year. Thanks to their double-digit growth rate, the SUVs once again contributed significantly to the best-ever unit sales by Mercedes-Benz this August.”
Mercedes-Benz unit sales by region and market
Sales in Europe, the biggest region for Mercedes-Benz, increased to a new high of 56,809 units in August (+12.9%). The proportion of vehicles sold in Germany was particularly high last month: 23.530 units went to customers in the domestic market (+11.9%). The region’s growth was also due to strong unit sales in the markets of Great Britain, Italy, France, Spain and Belgium which all rose at double-digit rates. In Germany, France, Spain and Portugal, the Stuttgart-based company with the three-pointed star was the premium brand with the largest number of new registrations in August.
Sales by Mercedes-Benz in the Asia-Pacific region reached the new high of 61,605 units in August (+20.1%), with 41,072 vehicles delivered to customers in China (+25.4%). Unit sales in China, Japan, South Korea, Australia and Taiwan were higher than ever before in the month of August. Mercedes-Benz was the market leader among the premium manufacturers in Japan and Taiwan last month.
A total of 33,033 units were sold in the NAFTA region last month (+1.4%). Never before had so many cars been handed over to customers in an August in that region, nor in the individual markets of the USA, Canada and Mexico. In the USA, 28,404 new owners took proud possession of their cars with the three-pointed star. In Canada and Mexico, Mercedes-Benz was the market leader among the premium manufacturers last month.